FACE OF FOOTHILLS:
With each year, a new group is chosen to represent Arizona Foothills Magazine.
AZ Foothills selects 3 individuals to represent the magazine, Adult, Teen and Junior. Hundreds of contestants and over a million online votes pile through narrowing down the top 10 candidates in each category.
Luxe and City was invited to join this year’s selection panel in a final round of Q&A with the adult and teen finalists. Interviews took place over champagne and tea at Teaspressa Downtown Phoenix. The goal, select the best advocates for the magazine.
After the contestants shared their stories, goals and aspirations, the panel was left with the difficult decision of selecting only two winners.
Ava Cashman, Face Of Foothills, Age 18
Annastasia Stock, Face Of Foothills Teen, Age 17
During a Q&A session the girls gave us insight on what it means to represent the magazine: Here's what Ava had to say.
What does it mean to be the Face Of Foothills and what comes with the title?
AZ foothills stands for style, substance and sophistication, so for me it’s way more than just being the face of the magazine, it’s embodying those elements of the brand to uphold the title and properly represent. Being the face of the magazine pushes me to develop myself further as a professional woman to inspire others.
The billboard was a huge deal to me! It was a surreal experience going out with my family to see it. We took photos and posted on social media, it was a lot of fun. I also received a $1,500 cash prize, I’m scheduled to be on the cover of In Mexico an affiliate publication. I won a trip to Mexico which I’m really excited for. and I’ll be doing VIP appearances at events. The magazine even sends me little monthly surprises in the mail from partnered brands, That always brightens my day!
What was the most challenging aspect leading to the final?
The day of the interview was stressful. After seeing all the other candidates, I was doing my best to multitask. filling out the questionnaire, making sure I took photos and posting on social media. I knew I needed to stand out from the others. I figured the judges might reference back to see who actually captured the experience, factoring into the final decision. I needed to prove that I could represent.
As the Face of Foothills, what are your plans this year?
Once social distancing relaxes and large gatherings are able to reconvene, fingers crossed, we can move forward in hosting the Night Swim in September for my Magazine Launch with Luxe and City.
In the meantime, I’ve been doing what I can to support the community. I volunteered at St. Mary’s Food Bank preparing meals for families in need due to COVID-19. I’m also looking to develop my own charity initiative this year.
While social distancing, I’ll be doing an Instagram takeover with AZ Foothills sharing my daily routine and words of encouragement.
Once we can all come together I’d like to rally my team, Annastasia, Mel FOF '19, Luxe and City and of course the magazine to organize our Fitness With The Face of Foothills event. Those are a lot of fun and a great way to encourage a healthy lifestyle.
You are a Top 40 Phoenix Fashion Week Model and have been involved with the industry for some time. Do you think being involved, building awareness before hand gave you an edge in the competition, and what would you suggest to future candidates?
Yes! Future candidates I encourage you to start early. Build on your social media and get involved with something to improve your skill and confidence.
Being a part of Phoenix Fashion Week’s Top 40 allowed me to prepare for on the spot interviews, I got to meet with brands, and strengthen my walk. Everything we did down to the smallest details, like showing up prepared and on time, helped push me to become more confident and professional.
Also, follow along with our journey. Get to know the AZ Foothills platform so you’ll have a better understanding if you plan to run next year.
You can connect with Ava on Instagram @_avacashman_
To cast for Face of Foothills 2021 click here
Get invited to the Night Swim Magazine Launch event, subscribe here